Wednesday, 9 February 2011

Profiling of Target Audience

G.R.A.S.S.

Gender: Non-specific; will not be considered to a great extent
Race: Mostly American and European
Age: Mid-teens to 20s
Socio-Economic Status: D to C1, inaccurate as these classes may be


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Psychographic Profiling

CCCC Category: Mainstreamer/Individual - Within the genre, readers are likely to enjoy widely known and popular artists, but would also be willing to investigate unsigned, relatively unknown new talents.


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AIDA 

This is seen to in publications such as magazines and newspapers by the use of eye-catching photographs and headings; I will therefore seek the same effect using my own photographs and titles.

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